This About Us page provides factual information about fruitmerge.lol, including how the site operates, how games are selected, and how visitor data and site funding are handled.
This document applies to all visitors accessing the site and its embedded games.
Who We Are
Fruitmerge.lol is a website dedicated to the browser game Fruit Merge, which plays on its homepage. Running since 2026, the site features that main title alongside a small number of related games. It operates as an open web space where visitors can play titles directly in their browser without creating an account, entering personal profile details, or managing a stored password.
What We Do
This site provides direct access to Fruit Merge on its homepage, together with a small selection of related titles. All games published on the site fall under a single category: Puzzle.
Visitors can play every game without creating an account, logging in, or storing a password. Playing a game never requires registering.
We do not build, develop, or publish any of the games found on this platform. Instead, the site lists and embeds games in iframes provided by third-party providers. When an embedded game loads, the third-party provider receives the visitor's IP address and may set its own cookies. We do not control those external providers or their technical practices, and each provider operates according to its own independent terms.
How We Choose the Games
Fruit Merge serves as the main game on the site. Alongside it, a small number of related titles are listed within the site's single published category, Puzzle.
How games are chosen follows clear criteria: Fruit Merge is the primary title, and every other game here is played through on desktop and mobile before it is added. Games featuring graphic violence or open chat are left out.
This site embeds and lists these games rather than building, developing, or publishing them. In addition, every game page carries a report form. Submitting a report allows visitors to select a reason from a fixed list—including copyright—and provide a description so the report can be marked reviewed, resolved, or dismissed in the admin.
How the Site Is Funded
The site may show advertisements served by Google AdSense. When it does, Google may use cookies and similar identifiers to deliver them, under its own policies. The site did not build, develop, or publish the games it hosts, and embedded game providers set their own cookies and receive visitor IP addresses.
In addition, the site may use Google Analytics to measure traffic. When it does, Google Analytics may use cookies or similar identifiers, under Google's own policies. Cookies and similar technologies are also used directly by the site for it to function properly.
Visitors have the ability to control cookies and tracking mechanisms within their browser preferences. However, some site features, advertisements, analytics or embedded games may behave differently when browser storage or third-party scripts are restricted.
Our Commitment to Safe, Free Play
Playing games on this site never requires registering, creating an account, or entering a password. In addition, games containing graphic violence or open chat are left out when titles are selected.
The audience includes school-age children, so personal information is treated with extra care and nothing this site collects is used to build an advertising profile of a child.
First-party analytics are designed to minimise data retention. Page views record the path, page type, game id where present, device class, referring host, and a timestamp, without sharing any of it with third parties. Raw page-view rows are deleted after 3 days, with only daily totals kept beyond that. The visitor counter uses a hash of a secret, the date, IP address, and user-agent so no IP address is stored, counting each visitor once daily without linking across days.
How to Reach Us
Notices and requests regarding this website reach the operator at contact [at] fruitmerge [dot] lol, a mailbox that exists and is monitored.
Visitors may also get in touch using the on-site contact form, which is rate-limited to three submissions per hour. In addition, each game page includes an integrated report form, allowing visitors to report specific issues, with submissions limited to three reports per item per address each day.
For inquiries, legal notices, or feedback regarding the site, please write to contact [at] fruitmerge [dot] lol.