Privacy Policy

What This Policy Covers

This policy applies to https://fruitmerge.lol, which has been running since 2026. The website is dedicated to the browser game Fruit Merge, which is playable directly on the homepage, alongside a small selection of related games. The site organizes games into 1 category: Puzzle.

Visitors can play games without creating an account or logging in. There are no user accounts, logins, or stored passwords anywhere on this site. This document describes the data collected when you view pages, submit messages, post comments, or interact with embedded games.

It also outlines the role of external service providers. Games presented here are embedded from third-party providers that host and serve the game files. The policy explains what this site collects directly and what is handled by those external partners.

Information We Collect Automatically

When you browse the site, certain technical details are recorded automatically through first-party logging. Each page view logs the requested path, the page type, the specific game identifier if a game is being viewed, a device classification, the referring host, and a timestamp. The referring host records the domain you came from, but never the full referring URL. This first-party page-view data stays internal, and no third party receives any of it. Raw page-view records are deleted after 3 days, after which only aggregated daily totals are kept.

To understand visitor numbers without tracking individual people, the site uses an internal visitor counter. This counter creates a cryptographic hash combining an internal secret, the current calendar date, the visitor IP address, and the browser user-agent string. The IP address itself is not stored in any form in this counter. Because the current date is included inside the calculation, the hash changes each day. As a result, a person is counted once per day and cannot be linked from one day to the next.

In addition, when a visitor uses the like or favourite button on a game, the visitor IP address is stored. This record exists so the same action is not counted twice.

Information You Send Us

If you contact the site through the contact form, the form stores the name, email address, subject line, and message you submit. These submissions are readable by site administrators and are kept until manually deleted. Each submitted contact message also records the sender IP address and browser user-agent string, which are used to rate-limit submissions to 3 per hour and block abusive senders.

Every game page also carries a report form for flagging problems or copyright concerns. Submitting a report stores the selected reason from a fixed list, the written description, an email address if you decide to provide one, the reporter IP address, and a timestamp. The IP address limits submissions to three reports per item per address per day. Reports are stored with an administrative status—marked reviewed, resolved, or dismissed—which records which administrator handled the report and when.

Comments You Post

Visitors can leave public comments on game pages. When you post a comment, the site stores the commenter name you enter, an optional email address if provided, the comment text, your IP address, and your browser user-agent string.

Comments are meant to be visible to other visitors discussing the games. There is no automated schedule that deletes comments over time. A comment remains stored on the site until it is removed. If a game is deleted from the catalog, all comments attached to that specific game are deleted alongside it.

Search Queries

When you use the on-site search feature to find games, the search query is logged. The search logs record the specific search text entered, the browser user-agent string, the referring page from which the search originated, and the visitor session identifier.

While technical logs often capture network addresses, search logs on this site handle IP addresses differently. The IP address connected to a search query is stored only as an irreversible hash. The raw, readable IP address is never stored in the search logs.

Cookies and Similar Technologies

Cookies and similar technologies are small data files or identifiers placed on your device to help websites operate. This site sets its own first-party session cookie so a visit holds together as you navigate across different pages. This session cookie is restricted to HTTP requests, is sent over HTTPS where the connection allows, and expires after 30 minutes of inactivity. Additionally, its session identifier is replaced every 30 minutes.

Other cookies and identifiers may also be used on this site for it to function properly. If analytics or advertising services are enabled, those external services may set cookies or similar identifiers of their own. Furthermore, embedded third-party games operate within iframes and may set their own independent cookies on your device.

Visitors have tools within their web browsers to manage, inspect, or delete cookies at any time. You can set your browser to refuse cookies or remove existing ones through your browser preferences. Please note that some site features, advertisements, analytics or embedded games may behave differently when browser storage or third-party scripts are restricted.

Analytics

To understand how the website is performing and how many visitors arrive over time, the site may use Google Analytics to measure traffic. When Google Analytics is enabled, it may use cookies or similar identifiers to gather traffic information.

Google Analytics operates under Google's own privacy policies and terms. The site operator uses traffic measurements to observe general audience trends and see which pages attract interest. Visitors who prefer to avoid Google Analytics measurement can adjust their browser preferences or use opt-out controls made available by Google.

Advertising

This website may show advertisements served by Google AdSense to help support site operations. When advertising is active, Google may use cookies and similar identifiers to deliver ads across the site, operating under Google's own policies.

This site does not control the specific advertising selection mechanisms used by Google AdSense, nor do we determine whether individual ads are delivered based on contextual factors or user profiles. Google evaluates ad delivery according to its own systems and user settings. Visitors can manage their preferences regarding ad delivery through Google Ads Settings or through consumer choice mechanisms provided by advertising industry groups.

Because the audience for this site includes school-age children, personal information is treated with extra care. Nothing this site collects is used to build an advertising profile of a child. We do not construct commercial advertising profiles from the interactions, page views, or form submissions made on this site.

Third-Party Games and Embedded Content

The site is dedicated to Fruit Merge, which plays on the homepage, and lists a small selection of related titles alongside it. Games displayed on this website are embedded in iframes from third-party providers. This site did not build, develop, or publish any of these games; it solely lists and embeds them for visitors to play.

When you play an embedded game, your browser connects directly to the third-party provider hosting that game. As part of that connection, the third-party provider receives the visitor IP address and may set its own cookies or storage identifiers. These external providers operate under their own independent rules and policies, and we do not control them or their technologies.

Care is taken in how games are chosen for the site. Fruit Merge is our main game. Every other game here is played through on desktop and mobile before it is added, and games with graphic violence or open chat are left out.

Children’s Privacy

The audience for this website includes school-age children. Because younger players visit the site, personal information is treated with extra care, and nothing this site collects is used to build an advertising profile of a child.

Playing games on the site never requires registering, creating a profile, or sharing credentials. There are no user accounts, logins, or stored passwords. In addition, when games are selected for the catalog, games with graphic violence or open chat are left out to provide a safer environment. Parents and guardians who have questions about their children's use of the site or wish to review communications can reach the operator directly at privacy [at] fruitmerge [dot] lol.

How Long We Keep Data

Different types of information are retained according to distinct schedules based on their operational function. First-party session cookies expire after 30 minutes of inactivity, and the session identifier is replaced every 30 minutes. In raw page-view logs, individual rows are deleted after 3 days, with only aggregated daily totals kept beyond that point.

Information submitted directly by visitors is kept on different timelines. Contact form messages are readable by site administrators and are kept until manually deleted. Reports submitted about games are retained with administrative status updates indicating when an administrator reviewed, resolved, or dismissed the issue. Comments posted on game pages have no automated deletion schedule; they remain until removed, and any comments associated with a game are deleted if that game is deleted.

Your Rights and Choices

Visitors have several practical options for managing their information and interactions on this website. Because playing games does not require an account, you never need to register, remember a password, or maintain an on-site profile.

You have direct control over local storage and cookies through your web browser settings. You can review, block, or delete cookies set by this site or by third parties such as Google or external game providers. You can also utilize Google's available opt-out tools and advertising preference settings to control how Google tools interact with your browser.

If you have submitted personal information directly through our contact form, game report forms, or public comment sections, you may contact the operator to ask about that information or request its removal. This includes asking to remove a comment you posted or deleting a message thread you initiated. Inquiries, notices, and data requests can be submitted by email to privacy [at] fruitmerge [dot] lol, where they will reach the site operator.

Changes to This Policy

This Privacy Policy may be updated from time to time to reflect adjustments in technical operations, changes to features, or updates to third-party integrations. Any revised version will be published directly on this page. Visitors are encouraged to check this page periodically to stay informed about how technical information and direct communications are handled.

How to Contact Us

If you have any questions, concerns, or requests regarding this Privacy Policy, your personal data, or the technical practices of the site, you can write directly to the operator. Notices and requests reach the operator at privacy [at] fruitmerge [dot] lol. That mailbox exists and is monitored for visitor communications.